Senior SEO Specialis

About Us 

Legend DigiTech is a UK-based digital marketing agency with operations in Pakistan, supporting a portfolio of in-house brands and external clients across the UK. Our team includes SEO executives, social media marketers, designers, and developers working collaboratively to deliver measurable digital success. 

Role Overview 

We are seeking a results-driven SEO Specialist to execute and refine SEO strategies across multiple websites. The ideal candidate should have hands-on experience in on-page, off-page, outreach strategist, technical SEO, and should be confident working independently as well as within a team structure. This is a key role for someone passionate about search visibility, content performance, and measurable digital growth. 

Key Responsibilities 

🔍 SEO Strategy & Execution 

• Conduct keyword research, competitor analysis, and on-site SEO audits. 
• Optimise website content, meta tags, internal linking, and URL structures. 
• Implement technical SEO best practices, including crawlability, schema markup, and page speed improvements. 
• Perform backlink audits and manage ethical link-building campaigns. 
• Optimise content for featured snippets, SERP rankings, and mobile-first indexing. 

📈 Performance Monitoring 

• Use tools like Google Analytics, Google Search Console, Ahrefs, SEMrush, and Screaming Frog, etc. to monitor traffic, rankings, and performance. 
• Generate monthly SEO performance reports and provide actionable insights. 
• Monitor site health and resolve technical issues that impact organic visibility. 

🤝 Team Collaboration 

• Work closely with content creators, designers, and developers to ensure SEO best practices are implemented across all digital touchpoints. 
• Support marketing campaigns with SEO input for landing pages, blogs, and product/service pages.

Requirements 

• Bachelor’s degree (Marketing, Business, Computer Science, or a related field.) *Must. 
• Additional certifications in SEO, Digital Marketing, or Google tools (e.g., Google Analytics, Google Ads). 
• Minimum 2–4 years of hands-on SEO experience (agency or in-house). 
• Proficient with SEO tools (Google Analytics, Search Console, Ahrefs, SEMrush, etc.). 
• Strong understanding of Google’s algorithm, ranking factors, and technical SEO fundamentals. 
• Basic knowledge of HTML/CSS and CMS platforms (especially WordPress). 
• Ability to analyze performance data and turn it into strategic actions. 
• A proactive, self-motivated mindset with attention to detail. 

Bonus Skills (Preferred) 

• Experience with CRO and basic UX/UI principles. 
• Familiarity with local SEO strategies and multi-location optimisation. 
• Understanding of content marketing and keyword-driven content planning. 

Why Work with Us? 

• Work on exciting UK-based projects with real impact. 
• Friendly and collaborative team environment. 
• Room for career growth and potential mentorship opportunities. 
• Competitive salary based on experience.